This best buy guide is meant to bridge that gap and brings laboratory test findings of a mixed range of products and several hundred different brands. The guide rates products as well as services according to their performance in strict laboratory tests and nation-wide surveys.
What lends these tests and reports absolute credence is that the tests were done in the best and independent NABL-accredited laboratories in India, under the detailed guidance of an experienced expert team of India's leading consumer organization-Voluntary Organisation in Interest of Consumer Education (VOICE) and the surveys carried out according to international standards.
This product buying guide is designed to give consumers vital insights into product quality and the performance of some of India's leading brands. It won't be an over-statement to say that some popular advertising claims have been challenged through this guide.