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Coca Cola’s Explanation
 

In an e-communication to Consumer VOICE, Coca Cola put forth the following points,laying the blame on the doorstep of a "spurious" product, and liberally punctuating its response with .The company follows stringent international processes to monitor the quality of products and adheres to global manufacturing standards at all the units. As such, the possibility of presence of foreign particles in our products is extremely rare.
There have been some instances where consumers/customers have brought to our knowledge that products procured by them contain some undesirable foreign elements.

On analysis of most cases, the products were found to be spurious. In some cases, the bottles have also been found to be tampered with.
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In the event of contamination of products, the company will take all necessary steps to address the problem including the recall of the batch of products.

Whenever a reference on product quality issues is received, the first step that the company takes is the replacement of the product, even if the product is spurious. Detailed analysis and examination of the collected product follows. The company abides by the laws of the land including the Consumer Act.



Sep 08, 2008
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